DIVINE ESSENCE
CLIENT
Divine Essence
TYPE OF CLIENT
Natural Products - Herbal Medecine
CATEGORY
Branding - Packaging
BRIEF
To create a fall-themed herbal kit for Divine Essence, that includes the four most important products for fall. The solution also had to leave room for a possible déclinaison for winter, spring and summer kits.
DESIGN THINKING
This project required a lot of thinking when it came to finding a visual balance between all the required information that needed to appear on the label and the illustration. Clarity and intentionality were key to making it work.
RESULT
The final product started with updating the logotype to something modern and that spoke of small luxuries. As for the indivual labels, an illustration of the active ingredient of their respective product is depicted alongside the required information for each of them. Finally, the kit is finely packaged as a kit in a box adorned by a motif create with evey inllustration seen on the products it contains. Allowing for this model to be a template for future kits created for the other three season.
